It’s an effort to tackle an epidemic in the African American community. The session was held to teach barbers how to talk to their clients about a subject that many people are afraid to discuss. The organizers behind this initiative stress that barbershops are an institution in the African American community where barbers are well respected by their clients.
According to the American Cancer Society, colorectal cancer is twice as prevalent in African Americans and they are more likely to die from it than those from other races. Experts say African Americans should be given colonoscopies at age 45 rather than at age 50. And this new initiative is said to help do just that.
The program is funded through a grant for the Pennsylvania Department of Health
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